Nexthink and Pitcher recognized as Cool Vendors by Gartner

28.05.2014 08:04

Each year, Gartner, a leading industry analyst firm, identifies new Cool Vendors with the most innovative and key technologies on the market. This year two Swiss start-ups made it to the list: Nexthink and Pitcher.

Digital business is causing changes on a scale and at a frequency that is unprecedented. New opportunities can be captured through use of many emerging technologies, new products and services. The analyst firm Gartner is convinced that the Cool Vendors will support digitalization and the notion of "Big Change."

Nexthink has been named Cool Vendor in ITOA (IT Operations Analytics). This is the first year Gartner has included ITOA vendors alongside APM (Application Performance Monitoring) vendors. One of the key findings in the report is that "Analytics are becoming increasingly important in understanding complex systems...". Beside Nexthink only four other companies have been named Cool Vendors in the ITOA and APM category.

Pitcher has been selected as Cool Vendor in Life Sciences. Pitcher is an end-to-end mobile solutions company focused on Closed Loop Marketing (CLM) and revenue management. Formed in 2011 to concentrate on eDetailing technology, Pitcher has established a reputation for providing one of the most innovative and reliable sales and marketing platforms in the pharmaceutical and life sciences industry.

"We are extremely pleased that Gartner has recognized Pitcher. We are also proud of the value that our Closed Loop Marketing platform provides to the sales rep interaction," said Mert Yentür, founder and CEO of Pitcher. "We look forward to bringing continued innovation and customer value to the life sciences sector and beyond."

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