Nezasa launches public beta of its travel platform

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25.06.2013

Nezasa, a Zurich based start-up, starts a one stop travel planning and booking service. The aim is to allow travellers to book individual travel online without much hassle, with high quality local service providers that know their destinations like their own backyard. The first China based offerings are already online at Nezasa.com with fully customizable and bookable itineraries, and more destinations are expected soon.

“Nezasa represents the next logical step in the evolution of the travel market”, explains Patrick Hammer, product manager of Nezasa. With Nezasa, there is no need for the client to book separate components of a travel itinerary, such as hotels, intercountry travel, tours and activities via numerous different websites and phone calls. Instead, Nezasa enables the client to put together a complete, fully customizable itinerary and then book every aspect of it in one single checkout.

This is done in a simple three step process: first, the client chooses a suggested itinerary in the country he/she wants to visit, and then customizes different components such as length of stay in a specific city, different excursions or preferred method of intercity travel. Finally, once the client is satisfied, he/she checks out and all the rest, including all bookings, is taken care of.

Another bonus that comes with this travel service is that it enables travel agencies located in the actual destination to directly offer their travel expertise and services to clients, allowing for a much more personalized local experience at the destination. Several China route suggestions are already online.

Nezasa has entered its public beta phase. This means that everyone can personalize tours and sign up for an account without an invitation.

To expand this offering to other Asian destinations, Nezasa launched a crowdfunding campaign on IndieGoGo earlier this month. Crowdfunding is a relatively new fundraising strategy among startups in Switzerland. The next steps of the Nezasa journey will consist of extending marketing activities, closing a seed investment round, and expanding travel options to include more countries.

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