Ebuzzings R&D department reveals its internal tools to help brands identify the most highly recommended content influencers on the net. Ebuzzings R&D section is comprised of over 80 experts. This department makes Ebuzzing the most qualified in Europe regarding innovation in the field of Social Media Advertising.
The department which is known as “Ebuzzing Lab” is currently coming up with never before seen tools to help brands and agencies better understand the social web. “We have been dreaming of having a team of this stature for years for radical innovation and to develop our commercial presence everywhere in Europe. Now that we have the means to fulfill our ambitions, we should be able to build a major presence on the web. This is exactly what drives the team today!” Frédéric Montagnon – Strategy Director.
Ebuzzing Lab is a collection of different parts such as the blog and video rankings which have created a buzz as well as the brand rankings all of which are exclusive to Ebuzzing. These tools are able to target campaigns as well as having superior market monitoring capabilities, which were developed in response to advertising agency and advertiser expectations who, ever conscious of the importance of understanding social media in order to maintain an intelligent strategy, are often at a loss to fully grasp what is happening.
It is essential to not merely use a singular social media source but to cross reference all of the data. Ebuzzing, through collaboration with 60 of its experts, specialists in developing complex algorithms, from the R&D department, currently indexes over 2 million sources published on blogs, Facebook and Twitter.
0Comments
Please login or sign up to comment.
Commenting guidelines