Amaris Uses the Cloud to Tap New Markets

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08.01.2013

Amaris services provide Austrian small businesses with greater access to IT infrastructure, platforms, and applications. Its unique cloud offering has allowed Amaris to make significant inroads into the SMB market.

Founded in 2007, Amaris is a global IT consulting firm with headquarters in Geneva, Switzerland, and more than 40 offices worldwide. In 2012, the company made its first strategic acquisition when it purchased Thales Information Systems Austria. The acquisition added a new dimension to Amaris, which had formerly focused on consultancy engagements, by providing access to expertise and assets in IT infrastructure and managed services, and in particular the deployment of virtual data centers.
 
The merger helped to fast-track the provider’s intention to offer cloud-based services to Austrian small and medium-sized businesses (SMBs). Arthur de Pauw, technical director at Amaris, says: “Austria is an SMB country. In the current climate, many do not have the capital reserves to invest in new technology every three or four years. Instead, their hardware refreshes are stretching to between seven and ten years. But they still have the same technology requirements that larger companies do, for example, high availability, speed, and round-the-clock service provision.”
 
The solution to this problem is Qloudwise,, the unique cloud offering of Amaris. The services have allowed Amaris to make significant inroads into the SMB market, a sector the company had not previously been able to tap into in a major way. Along the way, it is also attracting larger customers. One of its partners, which traditionally helps with SAP software implementations, has been so impressed with the performance of SAP on Cisco UCS that it is now migrating all its systems to the Amaris cloud. Amaris is also looking to deploy a cloud-based mobile and managed print offering in conjunction with Xerox.

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