SalesWings at its strongest performance

SalesWings is a Lausanne based Marketing-Tech startup co-founded by CEO Philip Schweizer and Olivier Droz. Their mission is to help companies worldwide to increase their digital marketing and sales results. The team built a SaaS-based real-time customer journey tracking and lead profiling solution to enable customers to collect, process and leverage lead insights to facilitate decision making in sales and marketing operations. With quickly deployed lead data collection and intelligence tools, marketing and sales teams can leverage digital lead behavioural and profile insights to achieve a better focus on hidden lead opportunities when business leads are far away in the home office.

The market size of the MarTech industry has grown 22% within 12 months and has reached an estimated market volume of 121 bn US$ in 2019, according to a recent study of international financial services firm BDO. In 2019, 39% of global companies had invested in personalisation technologies, 31% in marketing automation, and 49% in customer relationship management (CRM) technologies. SalesWings is at the intersection of all these areas and ready to expand its global footprint.

Growing revenues
Despite the economic disruptions caused by the global pandemic, SalesWings has managed to perform at its best since its founding five years ago. It has more than doubled its Year-To-Date results over 2019. Moreover, it has also grown its client base as new enterprises, including Fortune 500 companies, joined the platform. To date, 45% of its revenues come from the USA, 30% from Europe and the rest mostly from APAC. Its team has also grown from three to ten, in addition to the recently appointed VP Sales representative based out of Canada.

“Like any venture, we were facing uncertainty when the pandemic broke out, but the dynamics around digital transformation in the market is playing in our hands, and it will continue for the years to come. We’re very excited.” CEO and co-founder Philip Schweizer says.

In discussion with investors
SalesWings is actively speaking with investors to raise funds that will help to amplify its sales, marketing and software development, as well as accelerate its growth momentum in 2021 and beyond.

(RAN)