Joiz Global picking up momentum

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06.10.2015

Joiz Global announces a new licensing partnership with Netherlands-based broadcaster and producer TV Entertainment Reality Network (TERN). Today's news follows recent announcements that joiz Global has partnered with other companies around the globe such as Ooyala, RR Media and Aveco to provide its community marketing and analytics technologies to third parties.

The cloud-based joiz Global platform has been developed to serve audiences across multiple types of devices, from desktop to tablets and mobile. The unique technology makes TV experiences more interactive, turning viewers into consumers and loyal customers. The online platform will allow INSIGHT viewers to register for free, create a profile and actively engage with the new channel, sharing comments and content, voting in polls, participating in competitions and accessing a loyalty club as well as connecting and communicating with each other.  A dedicated INSIGHT app is available for iOS and Android and can be downloaded from the Apple App and iTunes stores and Google Play.

INSIGHT reaches around 60 million homes in Europe and India
INSIGHT is a newly-launched UHD factual entertainment channel that offers an unrivalled interactive, immersive and dynamic viewer experience. The new linear and nonlinear channel features original UHD content, co-created with industry-leading production houses, including topical shows such as Spartan X, On the Run, Dracula and 7 Days. INSIGHT offers opportunities for viewers to interact with its shows, exploring and experiencing the action further. The new channel, which has been launched at MIPCOM, will reach around 60 million homes in Europe and India.

Samuel Gähwiler, Managing Director of joiz Global commented: “INSIGHT is at the vanguard of the UHD movement and is set to become a pioneering force in the new broadcasting landscape.  Integrating the proprietary technology from joiz Global with the channel’s state-of-the-art linear broadcasts will create a truly immersive experience for viewers. This approach will build a dynamic, engaged community and offer INSIGHT valuable data to help monetize audiences across all platforms.”

“Viewers are increasingly watching content on multiple devices so broadcasters and advertisers must find whole new ways to connect, entertain and engage with them,” said Mariam Zamaray, CEO of TERN.  “Not only will joiz Global’s community marketing solution empower INSIGHT to place viewers at the very heart of the action, it provides our advertisers and business partners with whole new ways to attract and interact with audiences.”

Today's news follows recent announcements that joiz Global has partnered with Ooyala, RR Media and Aveco to provide its community marketing and analytics technologies to third parties, increasing engagement, building communities, enhancing smart data strategies and monetizing audiences. The company has also licensed its platform to M DuMont Schauberg, one of Germany’s leading media companies, to create Köln.tv, the country’s first interactive regional TV network featuring news, sport and lifestyle programming.

(Press release)

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