MIRAI FOODS gains access to the Singapore market

MIRAI FOODS will supply Gaia Foods with its one-of-a-kind bovine muscle and fat stem cells – the essential raw material for producing cultivated beef. These are natural, highly pure, non-genetically modified cells collected from premium cattle breeds, which are hard to come by in Singapore.

On the other side, Shiok Meats – the parent company of Gaia Foods and the first cultivated seafood company in SE Asia - will provide MIRAI with its advanced regulatory information and know-how, gained from being located in the first country in the world to approve the sale of cultivated meat and home to the largest cultivated meat facility in Asia.

“We are excited to partner with one of the world’s leading cultivated seafood producers and their subsidiary cultivated meat company to extend the culinary choice for Singaporean consumers to premium, Swiss quality cultivated beef”, shares Christoph Mayr, CEO at MIRAI FOODS. “Partnering with a Singaporean company is particularly interesting for us given the country’s strong distribution and partnership network across the Asia Pacific region, which has been showing a growing appetite for safe, high-quality beef”, he adds.

Sandhya Sriram, Group CEO at Shiok Meats and Gaia Foods, reveals that “this partnership is the result of a strong relationship we have been building with MIRAI. We already started working with MIRAI’s stem cells and are very happy with their performance. Whilst we will leverage our regulatory status and expertise to help MIRAI accelerate its market entry in Singapore, we are also eyeing on potential production and distribution of our seafood products in Switzerland, a high purchasing power market with a strong first adoption mindset.”

(Press release / SK)