DigitArena has just announced the completion of a CHF 700 k capital increase at the end of December, making it altogether a CHF 1.5 M private investment into the company. The newly raised funds will be used by the Sport Event Broadband customization company based in Martigny to scale-up its services.
DigitArena is determined to disrupt Sports media advertising. The Sport Event Broadband customization specialist based at the Idiap in Martigny has just completed a CHF 700k capital increase at the end of December. The funds will be used to invest in state-of-the-art broadcasting equipment as well as the necessary employees to support its current activities and develop its services.
Contacted by Startupticker, Jean-Luc Affaticati, the CEO and co-founder of DigitArena informed us that this new large capital seed investment round was raised through undisclosed private investors, previous investors and the founders. A vast majority of the funds comes from Switzerland.
The startup founded in 2016 is developing the next generation of live personalized advertisement for sports events. The live sports experience language, graphics and advertisement are adapted on the viewer’s personal profile thanks to the startup’s technology.
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