Double-digit million exit for Redalpine

Veeseo is a leading provider of text and video content recommendation technology. Ligatus is a platform for premium performance marketing, matching advertisers and publishers. Following an exclusive collaboration between Veeseo and Ligatus over the past months, this acquisition complements Ligatus’ publisher network with Veeseo’s cutting edge content recommendation technology. Veeseo’s unique capabilities will play a key role in Ligatus’ digital marketing strategy and allow for more targeted advertisement placements and higher monetization for publishers.

Ligatus assumes 100% of Veeseo’s shares to secure the pole position in the online marketing field of Content Recommendations, forming the largest supplier of Content Recommendations in Europe. Veeseo has gained publishers in Germany, Austria, Switzerland, the Netherlands and France as customers for the Content Recommendation business model and is expanding to further countries. Premium publishers like SPIEGEL ONLINE, DIE WELT Online, RTL Online are already using the recommendation system.

Veeseo performs a semantic content analysis to recommend matching content for an article or video. This editorial approach ensures superior quality of the generated recommendations. Another unique feature of Veeseo is the proprietary speech-to-text technology, which makes language in video content readable, so moving image content can be matched and recommended accordingly. In addition, Veeseo is currently the only provider that generates relevant Content Recommendations without the use of cookies or sensitive user data. Furthermore, Veeseo provides unique services and tools in the field of traffic management, which facilitate the work of the editorial teams thanks to intelligent technologies and add value for the user.

About Redalpine
Redalpine’s General Partner founded Redalpine Capital I in 2007 and Redalpine Capitall II in 2012, based on a track-record of excellent trade-sales and IPO’s as serial entrepreneurs and professional angel investors. Both funds are registered in Luxemburg and backed by over three dozens experienced entrepreneurs and financiers representing six countries and a broad range of industries.